Camstar Systems, Inc, a leading provider of Enterprise Manufacturing Execution and Quality Systems, announced today that Geoffrey Moore, best-selling author and Managing Director for TCG Advisors, will speak at the Camstar 2008 Global Customer Conference. The conference will be held April 27 – 30, 2008 at Disney’s Yacht & Beach Club Resort at Walt Disney World, in Lake Buena Vista, Florida.

Moore is best known for his sharp insight of innovation and how it relates to technology. First published in 1991, his best selling book, “Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers,” explains how technology innovations make the leap from appealing to elite, early technology adopters to everyday consumers. The book’s methodologies have been applied to business sectors far removed from the high-tech readers who first embraced it.

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Camstar Systems, Inc, a leading provider of Enterprise Manufacturing Execution and Quality Systems, announced today that it will co-present a live Webinar with industry analyst firm AMR Research on Thursday, February 7, 2008 at 1:00 pm (US Eastern Standard Time).

In this Webinar, titled “Next Generation Quality Management – Reactive to Proactive”, Simon Jacobson, Senior Research Analyst, AMR Research and Karim Lokas, Vice President of Marketing and Product Strategy, Camstar Systems, Inc. will discuss how manufacturers can leverage a Networked Quality Management approach to achieve proactive Quality Execution. The webinar focuses on strategic approaches for manufacturing executives.

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